don’t blog

to “compete” with others.

There are great reasons to blog – but there are also lousy ones to do it.

If you’re writing because you’re trying to ‘keep up with the Joneses’, so to speak, you’re doing it wrong.

Don’t blog because others do. Don’t blog because others do it better. Blog because you want to. Blog because you have something to say. Blog to learn.

But don’t blog to compete. It’s a game you’ll never “win”.